by Emily Binder | Mar 30, 2016 | Featured Marketing, Marketing, Social Media
After a MapMyRun jog last week, a Houlihan’s ad pop up promoting their Inspiralized Menu. I follow the trend toward healthier menus and food labeling transparency, so I tweeted about the ad from a marketing angle, not intending to promote the restaurant....
by Emily Binder | Mar 11, 2015 | Featured Marketing, Marketing
Innovation is a word that gets thrown around too often. Things have changed since Girl Scouts walked door to door with clipboards and pencils taking down orders that took weeks to process. Recognized by Fast Company as #10 of The World’s Top 10 Most Innovative...
by Emily Binder | Jun 13, 2013 | Marketing, Technology
Recently, two ridiculous, antiquated requests have been made of me in order to verify my identity to two companies that I like: Twitter and Target. I somewhat understand the fax requirement for a Twitter impersonation report so I’ll focus on Target. (FYI...
by Emily Binder | May 15, 2013 | Podcast
Topics In response to Netflix’s exclusive programming featuring their hit series House of Cards, Amazon announced in March 2013 that they were creating a Zombieland pilot. On April 19, 2013 they released Amazon Original Series as fourteen original pilots...
by Emily Binder | Apr 22, 2013 | Podcast
News reports of major corporations falling victim to cyber attacks flood the media. What does this mean for us as individuals? As consumers? As a society? How serious a threat are we facing, and how much of it is media hype? I. Boston Marathon Bombing media coverage:...
