by Emily Binder | Sep 22, 2025 | Featured Marketing, Marketing, Personal Finance, Psychology
Three video topics and 13 prompts for personal finance creators Generic advice and 45-minute PowerPoint webinar recordings won’t cut it when it comes to video marketing that converts views to leads to clients.3 Irresistible Video Ideas for Financial Advisors:...
by Emily Binder | Jun 5, 2025 | Featured Personal Finance, Marketing, Personal Finance, Podcast
Millennials Making Over $200k Still Broke: Financial Advisor Messaging Tips (Modern Wealth) InvestmentNews published: “Millennials making $200k are still broke—here’s why” last week. It ties into three things I see as related and key for effective...
by Emily Binder | Dec 18, 2024 | Featured Marketing, Marketing
Exploring Transparent Pricing and Effective Marketing Strategies for Financial Advisors Did you know that 68% of consumers feel more engaged with businesses that show honest pricing upfront? Transparent pricing (especially when prices are perceived as high) can...
by Emily Binder | Mar 21, 2022 | Featured Marketing, Marketing
Why does McDonald’s give away toys with Happy Meals? Because brand affinity is built over years by multiple touches and experiences. And the younger you start, the more likely you are to form a lifelong customer. If you get a child to love a brand, every time...
by Emily Binder | Mar 1, 2021 | Featured Marketing, Marketing, Social Media
You can grow your business primarily through content marketing and word of mouth instead of paid advertising. In the second half of this video I cover how content marketing and word of mouth can save you money and grow your brand affinity and sales long term. Read on...
