by Emily Binder | Feb 7, 2022 | Featured Marketing, Marketing, Psychology
If you’re deficient in any one of these pillars of persuasion, it’s difficult to get anyone to believe you or care what you have to say. 2,300 years ago Aristotle developed a useful theory about the art of rhetoric. He believed that every persuasive...
by Emily Binder | Apr 12, 2021 | Featured Marketing, Marketing, Voice Marketing
It’s Noisy Out There With average daily screen time at 11 hours, we’re inundated with content. Media is a business whose product is your attention and whose customers are advertisers. That’s the digital content model we have today. The primary ways we get content...
by Emily Binder | Feb 18, 2018 | Social Media
Two parts: 1) The story of my non-friend Matt, the annoying Facebook power-user (energy drainer). 2) Your to-do: unfriend your Matt. Healthy social media boundaries that may seem rude are digital survival. 1. Background story I have an acquaintance we’ll call...
by Emily Binder | Jul 11, 2017 | Psychology, Technology
Phubbing = phone snubbing. It happens when we ignore the people around us because we’re paying attention to technology. Phubbing wrecks relationships. I’ve been concerned about this for years, as you know if you’ve listened to my podcast or read my...
by Emily Binder | Mar 29, 2017 | Career, Featured Career, Tips and Advice
Harry Joiner knows how to get a good job. Sandra Chesnutt knows how to keep a good job. Here’s a bit of what they taught me. If you understand and apply these tips, your career will benefit. 1. “The richest actors aren’t rich because they’re...
