Your Life History on Demand

Your Life History on Demand

Here’s what I see coming for voice assistants like Amazon Echo and Google Home. Lots of marketing opportunities here, and perhaps finally one eco-system to combine all social app data. More on that later. Basic Functionality: What date did I move to San...
Snapchat Marketing: Doing What?

Snapchat Marketing: Doing What?

In the last 1-2 years we’ve seen a trend of complimenting brands who are “rocking” Snapchat and other relatively new one-to-one social messaging apps. (I prefer Allison Steele’s term: attention deficit content creation platforms.) After 5-10...