by Emily Binder | Feb 21, 2025 | Career, Featured Marketing, Marketing
The value of your expertise or advice has nothing to do with hours worked. Here’s a great example: The famous $1.5 million Citi napkin logo took designer Paula Scher just a few minutes to sketch. But listen to how she brilliantly described what led up to those...
by Emily Binder | Dec 18, 2024 | Featured Marketing, Marketing
Exploring Transparent Pricing and Effective Marketing Strategies for Financial Advisors Did you know that 68% of consumers feel more engaged with businesses that show honest pricing upfront? Transparent pricing (especially when prices are perceived as high) can...
