by Emily Binder | Sep 22, 2025 | Featured Marketing, Marketing, Personal Finance, Psychology
Three video topics and 13 prompts for personal finance creators Generic advice and 45-minute PowerPoint webinar recordings won’t cut it when it comes to video marketing that converts views to leads to clients.3 Irresistible Video Ideas for Financial Advisors:...
by Emily Binder | May 9, 2023 | Featured Marketing, Featured Personal Finance, Marketing, Personal Finance, Psychology
This post is skinned for finance but in essence applies to any industry. If you’re not in finserv just skip to the 7 Whys Exercise at the bottom. It’s simple but effective. If your marketing isn’t working it’s probably due to ineffective...
by Emily Binder | Oct 8, 2022 | Featured Marketing, Marketing, Personal Finance, Social Media
Billions of tweets reveal tomorrow’s big movements. Let’s talk about the 78% increase in content about personal finance this year on Twitter (and elsewhere). Huge opportunity. 💰 Money stigma is down, conversations are up.📱 Search is moving off Google, onto...
by Emily Binder | Mar 31, 2019 | Featured Personal Finance, Personal Finance, Tips and Advice
How to Write Off Business Expenses – and Why You Should One of the best parts about having your own business is writing off expenses (which are tax deductible). Let’s be clear: this is not tax evasion: it is tax avoidance. There’s a big...
