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The Story Behind The THX Deep Note

The Story Behind The THX Deep Note

by Emily Binder | Sep 1, 2020 | Featured Voice, Technology, Voice Marketing

The THX Deep Note is one of the world’s most recognizable sonic identities. Hear how George Lucas at a 1970s Star Wars screening helped create The Deep Note, considered the most beautiful computer-generated music of all time. What is The THX Deep Note? The Deep...
Alamo Drafthouse Case Study: Angry Tweets on Private Steroids CRM

Alamo Drafthouse Case Study: Angry Tweets on Private Steroids CRM

by Emily Binder | Jun 9, 2011 | Marketing

Whoever runs marketing at Alamo Drafthouse cinema in Austin, TX is a CRM rockstar. This video is fantastic: Listen to a real recording of one angry customer’s voicemail left for Alamo. It’s a Twitter complaint on private steroids. (Well, it’s not...

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