by Emily Binder | May 29, 2018 | Marketing, Social Media
GDPR: let’s think bigger than the impact on email marketing databases and programmatic declines and the future Facebook Ads. More interesting: a birds eye view on the theme that strings together GDPR’s implications for marketing: Will legal jeopardy stifle...
by Emily Binder | Feb 18, 2018 | Social Media
Two parts: 1) The story of my non-friend Matt, the annoying Facebook power-user (energy drainer). 2) Your to-do: unfriend your Matt. Healthy social media boundaries that may seem rude are digital survival. 1. Background story I have an acquaintance we’ll call...
by Emily Binder | Dec 14, 2017 | Podcast, Speaking
We discussed whether brands should still try to be their customers’ friends – which I think about daily. Gossage says no and you know I love me some simple Fina copy. But my favorite topic was at the end: social media and children (Facebook’s new...
by Emily Binder | Nov 3, 2017 | Technology
Nextdoor is a neighborhood social networking app used by more than 150,000 neighborhoods in the U.S, It’s a great app in so many ways. The initial product was unique and filled a need that most people didn’t realize they had (like innovative, successful...
by Emily Binder | Oct 26, 2017 | Podcast, Speaking
Listen here This was the most serious BeanCast I’ve been on, understandably so in the wake of Weinstein / the #MeToo movement and news confirming Russia’s interference in our presidential election. Our brand loyalty chat was really interesting too,...
