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From the Pampers to the Depends: Content Marketing + Time = Brand Success

From the Pampers to the Depends: Content Marketing + Time = Brand Success

by Emily Binder | Mar 21, 2022 | Featured Marketing, Marketing

Why does McDonald’s give away toys with Happy Meals? Because brand affinity is built over years by multiple touches and experiences. And the younger you start, the more likely you are to form a lifelong customer. If you get a child to love a brand, every time...
The Secret to #1 Video App Vine’s Success

The Secret to #1 Video App Vine’s Success

by Emily Binder | Jan 25, 2022 | Featured Marketing, Marketing, Social Media

On April 9, 2013, Vine became the most downloaded free app within the iOS App Store. Vine let you share 6-second looping videos. 👇🏼 Watch the 1-minute marketing takeaway: What you can learn from Vine’s most brilliant, simple feature: Containers (limitations)...
Voice Marketing and Screen Lock – Twenty Over Ten

Voice Marketing and Screen Lock – Twenty Over Ten

by Emily Binder | Apr 12, 2021 | Featured Marketing, Marketing, Voice Marketing

It’s Noisy Out There With average daily screen time at 11 hours, we’re inundated with content. Media is a business whose product is your attention and whose customers are advertisers. That’s the digital content model we have today. The primary ways we get content...
Getting Leads: Why Content Marketing Will Save You Money

Getting Leads: Why Content Marketing Will Save You Money

by Emily Binder | Mar 1, 2021 | Featured Marketing, Marketing, Social Media

You can grow your business primarily through content marketing and word of mouth instead of paid advertising. In the second half of this video I cover how content marketing and word of mouth can save you money and grow your brand affinity and sales long term. Read on...

Four Advertising Mistakes and One Solution: Content Marketing

by Emily Binder | Dec 3, 2020 | Marketing

Avoid these four advertising mistakes and learn the one solution to make your marketing more effective long term. This video features: mind blowing stats about ad mistakes you’re probably making (like pop-ups ads and tricky copy)real life examples from my...

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  • From the Pampers to the Depends: Content Marketing + Time = Brand Success
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