by Emily Binder | Sep 22, 2025 | Featured Marketing, Marketing, Personal Finance, Psychology
Three video topics and 13 prompts for personal finance creators Generic advice and 45-minute PowerPoint webinar recordings won’t cut it when it comes to video marketing that converts views to leads to clients.3 Irresistible Video Ideas for Financial Advisors:...
by Emily Binder | Mar 28, 2025 | Featured Marketing, Marketing, Podcast, Social Media, Tips and Advice
How to Build an Audience When You Have Low Social Followers (Algorithm Advantage) Follower counts don’t matter anymore. Algorithms have flattened the earth for businesses, musicians, comedians, and even financial advisors. 🙂 I.e. the playing field between...
by Emily Binder | Dec 18, 2024 | Featured Marketing, Marketing
Exploring Transparent Pricing and Effective Marketing Strategies for Financial Advisors Did you know that 68% of consumers feel more engaged with businesses that show honest pricing upfront? Transparent pricing (especially when prices are perceived as high) can...
by Emily Binder | Jul 11, 2024 | Featured Marketing, Marketing, Voice Marketing
What is buffalo marketing? Buffalo Marketing Definition: Buffalo marketing is a content strategy that maximizes the value of your podcast by repurposing every part of the content—like clips, shorts (vertical videos), audiograms, social media posts, and blogs—over...
by Emily Binder | Feb 13, 2023 | Featured Marketing, Marketing
Many marketers will tell you that sharing content consistently is the key to growing an audience. But I don’t do this. And you may not need to either. Here’s why. The best time to share is when you have something worth sharing, whenever that is. If...