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Four Types of Leverage in Your Business (Naval) + Media Growth Tips

Four Types of Leverage in Your Business (Naval) + Media Growth Tips

by Emily Binder | Aug 11, 2025 | Career, Featured Marketing, Marketing, Podcast

Explore the four types of leverage in business as outlined by Naval Ravikant. Gain insights on each leverage type and discover how I achieved business profitability using free Media and affordable Code, without Capital. Simple and effective strategies for leveraging...
Jackal vs Giraffe Language (“Nonviolent Communication”)

Jackal vs Giraffe Language (“Nonviolent Communication”)

by Emily Binder | Feb 29, 2024 | Featured Tips and Advice, Psychology

Are you listening with jackal ears or giraffe ears? Microsoft has a $3.03 trillion market cap today and their company culture is essentially based on Nonviolent Communication. I’ll bottom line the most important part of the book with these two animal language...
The Book that Transformed Microsoft’s Culture: Nonviolent Communication

The Book that Transformed Microsoft’s Culture: Nonviolent Communication

by Emily Binder | Dec 29, 2021 | Book Reviews, Featured Reviews, Psychology

Microsoft CEO Satya Nadella believes in the book Nonviolent Communication so strongly that when he was named CEO, among his first actions was to hand it out to every one of the company’s executives. I first read it in 2021 when my friend / therapist / fairy...
Antisocial Virtual Reality – Retinas Deep

Antisocial Virtual Reality – Retinas Deep

by Emily Binder | Feb 28, 2017 | Book Reviews, Ergonomics, Health, Technology

I’m reading Ready Player One, Ernest Cline’s dystopian future sci-fi novel that’s chock full of awesome ’80s culture. It’s a fun read, accurately called a “nerdgasm” by John Scalzi. Brief synopsis: In 2044, an energy crisis...
5 Resources to Help You Learn UX

5 Resources to Help You Learn UX

by Emily Binder | Apr 6, 2016 | Featured Tips and Advice, Marketing, Tutorials

Here are five helpful resources about UX (user experience) design and copywriting. These are a great place for a beginner to start. If you’re already in marketing, you’re probably less of a beginner than you may think, if you’ve been paying...
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