by Emily Binder | Jul 9, 2020 | Featured Reviews, Voice Marketing
YouTube is the #1 destination for podcast consumption, with 70.2% of respondents accessing podcasts there, followed by Spotify at 33.9%, according to a University of Florida study, 2019. What is the best video podcasting setup for Zoom? Logitech BRIO webcamRing...
by Emily Binder | Nov 21, 2019 | Marketing, Voice Marketing
Voice Marketing definition: Voice Marketing is the strategies and tactics used to reach your target audience through voice-enabled devices powered by AI assistants such as Amazon Alexa, Google Assistant, and Apple Siri. It includes sonic branding, recorded audio...
by Emily Binder | Oct 19, 2019 | Voice Marketing
The technology and equipment available to anyone who wants to make a podcast has improved considerably and prices have dropped from what they once were. You can get a good quality setup for a few hundred bucks. There’s no reason you can’t have great...
by Emily Binder | Jan 3, 2019 | Marketing, Voice Marketing
Packaging will take on new meaning for brands, expanding from visuals into sound. Logos and text won’t be enough in a voicefirst world. In the next couple years, the visual look and feel of a brand will not be enough to compete. Packaging will be more sensory...
by Emily Binder | Oct 10, 2018 | Marketing, Voice Marketing
A #VoiceFirst marketing strategy is a must. Brands and marketers – get ready. We aren’t gonna be typing and squinting at GUIs much longer. Why you need a voice marketing strategy now: Smart speakers are the fastest growing consumer technology since the...
by Emily Binder | Aug 15, 2018 | Technology, Tutorials, Voice Marketing
Want to listen to Alexa Flash Briefing but don’t have an Amazon Echo? You can hear it on your smartphone. Here’s how: Download the Amazon Mobile App if you don’t already have it. Open the Amazon shopping app. On the home screen, tap the circle icon...
