by Emily Binder | Aug 19, 2025 | Featured Marketing, Marketing, Social Media
The top reason businesses fail is cash flow problems: they run out of money. For years, entrepreneurs have heard the warning “90% of startups fail”. Failure rates of new businesses by age, 2025 (United States): 20% of new businesses fail within the first...
by Emily Binder | Mar 28, 2025 | Featured Marketing, Marketing, Podcast, Social Media, Tips and Advice
How to Build an Audience When You Have Low Social Followers (Algorithm Advantage) Follower counts don’t matter anymore. Algorithms have flattened the earth for businesses, musicians, comedians, and even financial advisors. 🙂 I.e. the playing field between...
by Emily Binder | Oct 8, 2022 | Featured Marketing, Marketing, Personal Finance, Social Media
Billions of tweets reveal tomorrow’s big movements. Let’s talk about the 78% increase in content about personal finance this year on Twitter (and elsewhere). Huge opportunity. 💰 Money stigma is down, conversations are up.📱 Search is moving off Google, onto...
by Emily Binder | Mar 3, 2022 | Featured Tips and Advice, Social Media, Tips and Advice
This is the number one way to save your time and energy while using LinkedIn: Prevent spam connection requests and most unwanted sales outreach. Change your privacy settings so that only people who know your email address can connect with you. Trust me, you’re...
by Emily Binder | Jan 25, 2022 | Marketing, Social Media
On April 9, 2013, Vine became the most downloaded free app within the iOS App Store. Vine let you share 6-second looping videos. 👇🏼 Watch the 1-minute marketing takeaway: What you can learn from Vine’s most brilliant, simple feature: Containers (limitations)...
by Emily Binder | Nov 8, 2021 | Marketing, Social Media
These are the six BEST free marketing tools I use for my brands and my clients. These will save you time and make you look and sound good. All of these are free or freemium. If I have a promo link for you, it’s below. Marketing tools you need to be using:...
