by Emily Binder | Nov 8, 2021 | Featured Marketing, Featured Tips and Advice, Marketing, Social Media
These are the six BEST free marketing tools I use for my brands and my clients. These will save you time and make you look and sound good. All of these are free or freemium. If I have a promo link for you, it’s below. Marketing tools you need to be using:...
by Emily Binder | Mar 1, 2021 | Featured Marketing, Marketing, Social Media
You can grow your business primarily through content marketing and word of mouth instead of paid advertising. In the second half of this video I cover how content marketing and word of mouth can save you money and grow your brand affinity and sales long term. Read on...
by Emily Binder | Sep 9, 2020 | Featured Voice, Social Media, Tips and Advice, Tutorials, Voice Marketing
Most podcasts downloads happen within the first week of a new episode airing then sharply drop off. If you’re a guest, this is a waste because your appearance is not only short lived and briefly promoted, but it becomes hard to find due to podcast SEO still...
by Emily Binder | May 29, 2018 | Marketing, Social Media
GDPR: let’s think bigger than the impact on email marketing databases and programmatic declines and the future Facebook Ads. More interesting: a birds eye view on the theme that strings together GDPR’s implications for marketing: Will legal jeopardy stifle...
by Emily Binder | Feb 18, 2018 | Social Media
Two parts: 1) The story of my non-friend Matt, the annoying Facebook power-user (energy drainer). 2) Your to-do: unfriend your Matt. Healthy social media boundaries that may seem rude are digital survival. 1. Background story I have an acquaintance we’ll call...
by Emily Binder | Mar 30, 2016 | Featured Marketing, Marketing, Social Media
After a MapMyRun jog last week, a Houlihan’s ad pop up promoting their Inspiralized Menu. I follow the trend toward healthier menus and food labeling transparency, so I tweeted about the ad from a marketing angle, not intending to promote the restaurant....
