by Emily Binder | Dec 29, 2021 | Book Reviews, Featured Reviews, Psychology
You will derive many benefits both personally and professionally from Nonviolent Communication. Microsoft CEO Satya Nadella believes in this book so strongly that when he was named CEO, among his first actions was to hand it out to every one of the company’s...
by Emily Binder | Feb 28, 2017 | Book Reviews, Ergonomics, Health, Technology
I’m reading Ready Player One, Ernest Cline’s dystopian future sci-fi novel that’s chock full of awesome ’80s culture. It’s a fun read, accurately called a “nerdgasm” by John Scalzi. Brief synopsis: In 2044, an energy crisis...
by Emily Binder | Jul 29, 2013 | Book Reviews, Marketing
Steve Curtin’s Delight Your Customers: 7 Simple Ways to Raise Your Customer Service from Ordinary to Extraordinary is about taking customer service from ordinary to extraordinary. The emphasis is on employees’ understanding of the difference between...
by Emily Binder | Feb 4, 2011 | Book Reviews, Marketing, Social Media
Declining Community Participation In Bowling Alone, Robert D. Putnam cites numerous statistics to illustrate the drop-off in Americans’ civic engagement and community participation since Baby Boomers’ parents were middle-aged (c. 1950s). In light of such...
by Emily Binder | May 23, 2010 | Book Reviews, Marketing, Psychology
Think of a brand to which you are loyal, or better yet, for which you are an advocate. Toilet paper, automobile make, shampoo, yogurt… etc. Why are you fascinated by this brand’s advertising or image? I just listened to Wayne Hurlbert’s Blog...
