Consultancy :
ABOUT
Hi, I’m Emily Binder. I’m an entrepreneur and marketing strategist focused on voice technology. After a decade of launching multi channel marketing campaigns for companies ranging from startups to Fortune 500s, I founded Beetle Moment Marketing in 2017. I help companies prepare for emerging technology, focusing on voice assistants like Alexa and Google.
ABOUT
Hi, I’m Emily Binder. I’m an entrepreneur and marketing strategist focused on voice technology. After a decade of launching multi channel marketing campaigns for companies ranging from startups to Fortune 500s, I founded Beetle Moment Marketing in 2017. I help companies prepare for emerging technology, focusing on voice assistants like Alexa and Google.
SPEAKING
I speak about emerging technology and voice/AI.
Podcast and Smart
Speaker Audio
I host the Beetle Moment Marketing Podcast, one of the top rated voice marketing shows.
Podcast
Beetle Moment Marketing Podcast is a short bi-weekly show where I interview experts and innovators in marketing, business, and technology. We focus on voice. 1-click play anywhere.
SMART SPEAKER
AUDIO
Don’t fall behind. Voice Marketing – Daily Beetle Moment gives you 1-2 minute news and insights on voice technology for your business. Enable the Alexa Flash Briefing or 1-click play anywhere.
Don’t fall behind. Voice Marketing – Daily Beetle Moment gives you 1-2 minute news and insights on voice technology for your business. Enable the Alexa Flash Briefing or 1-click play anywhere.
WRITING
I started this blog in 2010 as a way to share ideas about marketing and technology or other things I like (ergonomic products, psychology, and career).
What is Voice Marketing?
Voice Marketing definition: Voice Marketing is the strategies and tactics used to reach your target audience through voice-enabled devices powered by AI assistants such as Amazon Alexa, Google Assistant, and Apple Siri. It includes sonic branding, recorded audio...
Best Easy Podcasting Equipment – Microphone and More
Since I started podcasting in 2012, the technology and equipment available to anyone who wants to make a podcast or Flash Briefing has improved considerably and prices have dropped. You can get a good quality setup for a couple hundred bucks. There's no reason you...
Marketing Tomorrow: What’s the Sound of Your Brand?
Packaging will take on new meaning for brands, expanding from visuals into sound. Logos and text won't be enough in a voicefirst world. In the next couple years, the visual look and feel of a brand will not be enough to compete. Packaging will be more sensory and...
PAST
I was born and raised in Chicago and attended the University of Michigan, where I studied psychology and communications. After the winter I moved south and got into marketing. I like rollerblading, taking the stairs, and making things from scratch.
I have over a decade of business experience across industries including entertainment, travel, telecom, CPG finance / fintech, local retail, and more.
Fun fact: In 2009 I opened a unique Etsy shop called Adore a Jar Bakery. I sold ready-to-eat vegan and gluten free jar cakes with a one-month shelf life. I had a dumb camera (hardwired), a case of mason jars, and no idea what an artisanal maker was.
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